PureCru Napa Valley by Mitch Cosentino
May 14th, 2012 by Alana
“I had been reminiscing about a small, hands-on entity where I could do it all myself again, like I did in the beginning.” Mitch Cosentino
Hands-on winemakers making small amounts of lovingly-crafted premium wine can be found all over the world. Some stay small while others grow into big wineries while retaining a personal touch. Mitch Cosentino has come full-circle. He started making his own wine in 1980 in Modesto; he then grew a 30,000+ case winery in Yountville/Oakville, bringing substantial attention to that part of Napa Valley at that time. Cosentino Winery is now owned by Vintage Wine Estates and Mitch is back to making small lots of “winemaker’s wine.”
I really like Mitch’s new PureCru wines. They are well-priced, well-made and I have succumbed to the cool factor of his label. I would bring this wine as a gift or to a party in a heartbeat.
PureCru wines are very approachable and food friendly with enough interest to hold the attention of connoisseurs. The 2010 Giovanni Vineyards Pinot Noir ($32) is from Carneros. I am pleased that it doesn’t have under-ripe green bell-pepper or cow-patty flavors that often plague Carneros wines. (I always say wine from Carneros is like a box of chocolate, you never know what you’re going to get. Nod to Forrest Gump.) I highly recommend PureCru’s Pinot Noir and everyone knows I’m a (picky) Pinot lover.
I also recommend PureCoz Red Blend 2007 ($65). Cosentino’s famous for his red blends and this one does not disappoint. Aged 36 months in French Oak, PureCoz is a blend of Cabernet Sauvignon, Cabernet Franc, Merlot and Sangiovese. I can not say it better than what Mitch wrote on the label, designed for the fine cuisine of the world. It’s a beautiful wine and a real conversation starter.
For white wine lovers, I recommend the 2009 Purety blend of Sauvignon Blanc and Semillion ($25). Intriguing and pleasant (with no malolactic fermentation).
Since they are made in such small qualities, this is the Wine Club you want to join. For a pittance compared to other Napa wine clubs, you get well-priced premium fruit made in small lots by a famous winemaker.



